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Inveca: A Digital Solution for Kenyan MSMEs

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Two Kenyan innovators, Peter Sande and Ian Muthomi, are bringing innovative solutions to small business operations through their startup, Inveca.

Inveca is a user-friendly digital tool designed to help micro, small, and medium enterprises (MSMEs) streamline inventory management, track sales, track customer behaviors and make informed decisions.

Motivated by the inefficiencies of manual sales tracking for small businesses, data scientist and machine learning engineer Peter Sande set out to create the venture.

“I’ve interacted with many small business owners, and they often struggle to keep track of their sales using notebooks. It’s inefficient, prone to errors, and can lead to lost opportunities,” says Mr Sande.

To solve this issue,Mr Sande who is the Chief Executive Officer (CEO) partnered with Ian Muthomi, the current Chief Technology Officer (CFO) and founder of Visiondrill, to bring the idea to life.

They sought to create a digital platform that would not only simplify inventory tracking but also help businesses attract and retain customers.

Inveca, the result of their collaboration, is a user-friendly app designed to streamline inventory management, track sales effectively, and generate real-time performance reports.

By understanding customer behavior, Inveca aims to help businesses make data-driven decisions to improve their bottom line.

Its key features include:

  • Stock Tracking: Businesses can monitor stock levels to ensure they never run out of essential products.
  • Customer Behavior Tracking: The app analyzes purchasing patterns, helping businesses identify popular products and tailor offerings to customer preferences.
  • Instant Reports: Real-time sales performance data is generated to aid in informed decision-making.
  • Easy Data Management: Businesses can consolidate essential information, such as customer details, transaction notes, and purchase histories, all in one place.

The development of Inveca presented numerous challenges.

Mr Sande recalls encountering significant obstacles, particularly in building the backend infrastructure.

“I knew the problem existed, but I needed help to build the app. That’s when I reached out to Ian, who had the expertise and resources to move the project forward,” says the founder.

The startup, successfully launched within three months thanks to the crucial backend development by Mr Muthomi and contributions from another developer.

Despite facing challenges such as establishing trust with customers, navigating evolving government regulations, and educating small business owners about the platform’s benefits, Inveca has made significant progress.

The firm has successfully onboarded three small businesses during the initial testing phase and are now focused on expanding their reach in Nairobi’s Central Business District with an ambitious target of acquiring over 1,000 businesses.

Looking ahead, the company aims to evolve into a comprehensive data hub that empowers businesses with valuable insights and facilitates access to credit.

They plan to integrate features like payment tracking and leverage Artificial Intelligence (AI) and data science to enhance their offerings.

Mr Muthomi anticipates a surge in Kenyan startups addressing local challenges, driven by the growing digital landscape and the widespread adoption of internet and mobile money services, even among small-scale traders.

Inveca’s app is designed to streamline operations, improve stock management, and foster stronger customer relationships, ultimately enabling businesses to prioritize and accelerate their growth.

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