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Samsung Unveils Galaxy S25 Series, AI Enhancements, and Surprises at Galaxy Unpacked 2025

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Samsung’s highly anticipated Galaxy Unpacked event on yesterday, brought a host of new announcements, headlined by the launch of the Galaxy S25 series.

The lineup, which includes the Galaxy S25 Ultra, Galaxy S25, and Galaxy S25 Plus, sets the stage for Samsung’s 2025 flagship phones.

Pre-orders for all three models are already underway, with the official release scheduled for February 7.

Galaxy S25 Series: Minor Hardware Tweaks, Major AI Enhancements

The Galaxy S25 series may not see dramatic hardware changes from its predecessors, but it introduces significant updates in software, particularly with Samsung’s revamped suite of Galaxy AI tools.

All three new models feature the powerful Snapdragon 8 Elite chip, ensuring top-tier performance, but it’s the AI-driven features that steal the show.

Samsung is emphasizing personalization and context, allowing the phones to deliver smarter, more tailored responses based on user needs.

Samsung Galaxy S25 Ultra

The S25 Ultra leads the pack with a refined design, boasting a thinner and lighter build than its predecessor.

It features a larger 6.9-inch display and an upgraded 50MP ultra-wide camera.

While the hardware is impressive, the real standout is the Galaxy AI, which powers features like cross-app actions, AI select, and the improved Circle to Search.

Samsung Galaxy S25 and S25 Plus

Both the S25 and S25 Plus retain the same general hardware as the S24 models, though the Plus variant gets a larger 6.7-inch AMOLED display, a more robust 4,900 mAh battery, and double the base storage.

Software upgrades like AI Agents, the new “Now Bar,” and the Personal Data Engine promise to elevate the user experience with AI-driven enhancements.

One UI 7: A Smarter, More Seamless Experience

Running on Android 15, the new One UI 7 brings even more smarts to the Galaxy S25 lineup.

The update introduces the “Now Bar,” a streamlined notification system, alongside a suite of other Galaxy AI features designed to make interactions with the phone more intuitive and responsive.

Surprise Announcements: Project Moohan and Galaxy S25 Edge

Samsung also teased some future developments. While the Project Moohan mixed-reality headset didn’t receive a lot of attention, an early version of the headset was on display during the event in San Jose.

The biggest surprise came in the form of the Galaxy S25 Edge, a thinner, sleeker iteration of the Galaxy S25.

Though details remain scarce, the S25 Edge (formerly known as the S25 Slim) is expected to launch later this year, showcasing Samsung’s most innovative technologies.

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